My favorite question is "what can I learn from this?" and I love meeting, learning from, and helping people.
I am a strategic digital marketing communicator with over 12 years of experience. And I am adept at managing marketing and business development efforts to uncover the viability of existing services/products and identifying strategies to attract new audiences.
I recently managed demand generation marketing campaigns for one of the largest annual trade shows in the medical industry at AABB (American Association of Blood Banks) a nonprofit representing individuals and institutions involved in the fields of transfusion medicine and cellular therapies.
Before that, I worked as a marketing consultant developing and implementing influencer lead generation campaigns for The Williamsburg Hotel, a boutique hotel in Williamsburg, Brooklyn, and Lyfebulb, a health start-up with a killer mission to, “alleviate the burden of chronic illnesses” by partnering with pharmaceutical companies to produce pitch competitions for entrepreneurs who’ve developed products and services for patients with chronic illnesses.
Before that carried out domestic and international professional services marketing for an international law firm, Witherworldwide, a holding company of Withers Bergman LLP. I was promoted three times to ultimately serve as business development and marketing manager after starting out as an assistant managing the art, luxury brands, sports, and Latin America practices.
I started out — generating newsworthy stories and drafting online copy for blogs and social media at my alma mater, Howard University. Go Bison!
Fun facts about me:
When not creating curated content and events for The Creative Lab, a DMV based collective of creative and tech professionals that I’ve founded, you can find me jet-setting to explore the beautiful culture of Central America and the Caribbean Islands, enjoying documentary films, practicing photography, and enjoying the latest art exhibits at local museums.
My CliftonStrengths: Strategic, Activator, Positivity, Futuristic, Relator, Connectedness.
Industry Experience: Professional Services, K-12 and Higher Education (Private + Public), Tech, Healthcare, Non-Profit, and Hospitality.
I'm always up for meeting new people and understanding how I can add value to the right projects.